Hyatt Is Altering Its Loyalty Program to Battle Abuse
Photo Credit: Hyatt Regency in San Antonio, Texas, on July 9, 2017. Hyatt retooled its "cash + points" award booking calculations. Flickr / Phil Roeder
Skift Take
Hyatt retooled its "cash + points" award booking calculations last week and it illustrated the perils of building out a loyalty program without expecting members to abuse it.