Social media power users can turn activity into loyalty points at MGM Resorts
Skift Take
Finally, a way to make social media addiction pay. Every location-based update a user makes to linked social media accounts -- no matter the number of followers they have -- gives them loyalty points equal to what spending $20 does.
MGM Resorts International today launched a program allowing its M life loyalty rewards members to connect their social media and loyalty rewards accounts to earn free stuff from casinos in Las Vegas, Detroit, and Mississippi.
The social media connection is the latest in a trend of developing apps that pu
