Trend Alert: Luxury car brands make inroads in Asian hotel industry

Samantha Shankman

November 6th, 2012 at 4:05 AM EST

Photo Credit: Lamborghinis line up for a race. Flickr.com / Damian Morys

Skift Take

Asian travelers are seeking out the luxury brands they recognize in all aspects of travel, and the hotel industry offers an exceptional opportunity to expand a brand and connect with consumers.

Tourism continues to boom in Asia thanks to a growing middle class with new money to spend. The hotel industry alone expects 7 percent annual growth over the next four years with significant growth for luxury branded hotels, according to the World T

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