Skift Take
The online tool may make it as easier for travel agents to see what the chain has to offer, but the product itself will play a bigger role than the portal is securing final sales.
Best Western International announced today the launch of Travel Agent Advantage(SM), the hotel chain's new online education and resource center for travel agents.
Best Western's new Travel Agent Advantage website offers a one-stop-shop for travel agents to learn more about the hotel chain and its offerings for travelers. Through the online resource center, agents can easily access information about Best Western's 4,000+ hotels and destinations worldwide, the brand's three types of hotels and other key initiatives and programs. In addition, age
