Skift Take
Superfly's Superbox is very convenient answer -- assuming there are no privacy issues -- for getting around airlines who seem hell-bent on making tracking miles difficult for their loyalty program members. It wouldn't be surprising, though, if some of these airline abstainers object to this latest workaround.
Delta, Southwest, American, and United Airlines have barred most mileage-tracking sites from accessing information about customers' frequent flyer miles, but Superfly has begun searching users' Gmail accounts, with permission, to automatically update their miles and points.
Superfly calls the new service, which is in beta, Superbox. Users can select the site's Superbox tab, enter their Gmail address, authenticate it, and then Superfly will search their Gmail inboxes to extract their miles and points information from the monthly emails and account updates that airlines and hotels send to their loyalty program members.
Superbox, which was recently soft-launched, currently supports United MileagePlus, American Airlines AAdvantage, Delta SkyMiles, Southwest Airlines Rapid Rewards, US Airways Dividend Miles, and Virgin America eleVAte, among U.S. domestic airlines and programs.
On the international front, Superfly's new service also supports British Airways Executive Club and Alitalia MilleMiglia
