Conde Nast to sell advertising for Delta Air Lines on airline's website and apps


Skift Take

Airlines' websites, apps and kiosks are media assets, and this partnership signals that Delta is beginning to try to think of itself as a publisher. But what does it mean when the parent company of the "truth in travel brand" is looking to an airline for profits?

Conde Nast, the publisher of magazines including Vogue and GQ, has struck a deal to sell ads on Delta Air Lines' website, apps, kiosks at airports and even its boarding passes, the companies said.