Virgin Hotels' new CEO still pushing the Virgin difference, despite delays


Skift Take

Strangely, the article forgot to mention that Raul Leal is new into the CEO job, after previous CEO left late last year. And Virgin difference, while surely vaunted in the industry, may fade when compared to tons of boutiques and indies that have come in while Virgin Hotels waddled over the years.

"There will be about six core differentiators in the product. We will have a different point of view on the room product as Virgin does design with a deliberate thought process and purpose. We looked