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Travel ads of the week: Beaches, wine country, and business meetings

Samantha Shankman

Photo Credit: Bahamas new tourism ad campaign features three celebrities with ties to the islands.  Vimeo / Bahamas

Skift Take

Travel ads targeting business travelers want to appear as leisure-friendly as possible since it’s tough to inspire excitement with clips of board meetings and boxed lunches.

This week's roundup of travel ads looks at the difference between leisure and business travel. Leisure ads have an easier time appealing to the viewer with generally better visuals and video quality, whereas business ads try to come off as a mix of both business and leisure with marginal success. » Get your daily dose of Skift: subscribe to our newsletter, RSS, Twitter or Facebook. For all of our SkiftAds of the Week collection, check out our archives here. Ba

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