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Tourist visitor centers go mobile to meet travelers where they're at

Samantha Shankman

Photo Credit: Austin stays true to its motto, "Keep Austin Weird," by housing its mobile visitors centers inside a refurbished 1970s van.  Austin Convention and Visitors Bureau

Skift Take

In one of the only instances where mobile doesn’t refer to a smartphone, CVBs are physically meeting tourists where they are and meeting their need for instant relevant information.

Cities across the U.S. are closing the doors on their storefront visitor bureaus and taking their message to the road. At least ten cities have done away with the stationary institutions and pimped out trucks and vans with iPads, map murals, and music to draw tourists to this new generation of visitor centers. The mobile visitor centers are used both to inform visitors already in a location, like Arlington Convention and Visitors Service

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