Sportswear Brand Embraces Content Marketing With 8 European City Guides

Samantha Shankman

October 19th, 2013 at 10:00 AM EDT

Photo Credit: Rapha, a cycling clothing and accessories company, launches a beautiful set of biking city guides. Rapha

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Even as print travel guides give way to mobile apps and reviews websites, the demand for beautifully designed niche travel content is strong.

[gallery ids="112715,112713,112712,112711,112718,112716,112719,112714"] Travelers' affinity for biking has boomed in recent years as cities across Europe and the U.S. have introduced bike lanes and tours that make it safer and more

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