Amadeus Accelerates Hotel IT Business With $500 Million Acquisition of Newmarket International


Skift Take

Hey, the airline business is rough, and with this acquisition Amadeus gets diversification, and a much bigger foothold into the hotel sector, particularly for groups and events. Companies such as Pegasus, Sabre, and Trust International could feel the competitive impact.

In one of the largest travel-related acquisitions of the year, Amadeus, which is known for its airline IT business and distribution services for travel agencies, accelerated its diversification into hotel technology by announcing its $500 million acquisition of Newmarket International. Newmarket, bas