TripAdvisor Acquisition Pays Off With A Cruise Price Drop Tool To Navigate Deals

Dennis Schaal

January 23rd, 2014 at 8:00 AM EST

Photo Credit: The MSC Divina arrives in her new home port of Miami on Tuesday, Nov. 19, 2013. Miami Herald/MCT / Walter Michot

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Cruise Critic's Price Drop tool looks like a great feature for consumers and a relative horror for cruise lines, which won't be happy to highlight how the market is forcing them to reduce rates to fill ships right in the middle of the peak Wave season.

It's always exceedingly tough to figure out whether much-hyped cruise deals are really bargains because cruise rates are usually measured against inflated brochure prices that hardly anyone actually pays. Now Cruise Critic, a unit of TripAdvisor, has launched a dynamic Price Drop tool that ignores brochure rates and compares cruise prices wi

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