United Airlines’ New Ad Stars 12 Athletes from Team USA

Samantha Shankman

February 5th, 2014 at 4:00 PM EST

Photo Credit: Twelve Olympic athletes star in United's new ad. United Airlines

Skift Take

United is vying for a viral ad by making brand ambassadors out of Olympics stars. Anything to take the focus off the airline's ongoing post-merger blues.

United Airlines celebrated its 34th year as the official airline of Team USA with a new ad starring 12 Olympic athletes. Speed skaters, para-alpine skiers, and bobsledders filmed the ad in a United hangar in Los Angeles and are today posting links in a behi

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