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Tourism

How Should Tourism Businesses Respond To Extreme Weather: A Practical Guide

Rafat Ali photo
Rafat Ali

Photo Credit: Newhaven lighthouse is battered by waves as high winds from the latest winter storm, south coast of England, February 15, 2014. AFP/Getty Images / Glyn Kirkglun Kirk

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As extreme weather patterns become more and more common across the globe every year, tourism organizations, both the governments and DMOs, will have to respond and create better resources for tourism businesses. Kudos to VisitEngland for creating this resource for its local stakeholders.

As a large part of the world is enmeshed in extreme weather patterns this winter, a lot of tourism businesses are getting affected. Most of them tend to be small and medium enterprises, and need help in navigating the new landscape, understanding how it affects their business on a day to day basis, how to respond to it, and how to communicate to its current and future customers. The island of UK has been experiencing extreme weather and flooding in many parts of the country, and that has disrupted normal activities for a lot of destinations and the touri

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