Cruise Line Sentiment Tanks as Americans Would Rather Fly


Skift Take

The last thing cruise lines needed was the norovirus outbreaks of a few months ago. They have to find a different way to combat and communicate about the outbreaks because the public isn't buying the argument that these incidents are rare and not a major concern.

Americans' perceptions of seven major cruise brands seemed to be recovering in January, almost a year after the Carnival Triumph incident, but they plunged anew in February after a string of norovirus incidents, according to a just-released Harris Poll. In the onli