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Best Travel Ads This Week: Real-Life Experiences That Pop Online

Samantha Shankman

Photo Credit: SNCF creates "moments" for Paris residents to experience as part of its new ad campaign. YouTube / SNCF

Skift Take

Travel brands are particularly well-positioned for real-life ambient marketing that portray experiences better than a staid graphic ad.

There's been an upshot in real-life interactive marketing experiences recently as brands seek to make the most of their marketing dollars and reach consumers both in person and online. These work especially well for travel companies, which are in the business of selling experiences. FOR ALL OF OUR SKIFTADS OF THE WEEK COLL

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