Skift Take
It's not impossible to imagine a future where robot intelligence plays a crucial role in the logistical operations side of certain hotel brands.
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An image of a robot delivering bath towels to hotel guests or one mixing margaritas on cruise ships would only recently just be the stuff of science fiction films or old Jetsons cartoons. Today, it's closer to reality.
Starwood's Aloft Hotels announced earlier this month the introduction of a robot "Boltr" to aid check-ins and deliver items to guest rooms. Royal Caribbean followed suit with the announcement of robot bartenders on its newest ship Quantum of the Seas.
Although easy to brush off the new technology as a hyped PR play, the an