Average U.S. Hotel Rate Nearly Hit an All-Time High in First Half of 2014


Skift Take

While the national average room rate may be $137, along with everyone claiming the economy is nearly back to normal, more than half of the top cities have lower averages. This reflects the continuing economic recovery and hotels trying to get guests in the door, meaning it's still a great time to find hotel deals.

The first half of each year includes several large-scale events for hotels, such as the Super Bowl, spring break, graduations and Memorial Day. This year, hotels also have rising economic confidence to thank for rates reaching near record highs. The Hotels.com Hotel Price Index (HPI) for the first six months of 2014 found room prices are an average of $137 per night in the U.S., a 5% increase compared to the same period last year. This is the second highest growth rate over the past decade for a half-year period, with the index hitting 118, one point lower than the highest half-year index ever recorded for the U.S. The global average is up 4%. Tho