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If Expedia Was Too Powerful for Hotels, Consider Booking.com’s Plans

Dennis Schaal photo
Dennis Schaal

Photo Credit: The Hotel Indigo in the Garden District of New Orleans is a very open space with light bright colors to ward off the heat. Hotel Indigo

Skift Take

Will Booking.com be as good at business services for hotels as it is for selling their rooms, and will a move into enterprise services for hotels be a huge distraction? We are about to find out.

If hoteliers were once worried that Expedia and Hotels.com had too much power over their businesses, just consider what the Priceline Group, including its largest brand, Booking.com, have in the works. Fresh off its acquisitions of Buuteeq, Hotel Ninjas, and OpenTable this year, the Priceline Group is in the process of integrating Hotel Ninjas' property management system with hotel digital marketing company Buuteeq, according to a report,  Google’s Travel Plans in a Post-Atomic Era [embedded below], written by Ken Sena of Evercore. With the integration of the two cloud-based systems for hotels, the Priceline Group "has the ability t

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