Routehappy Secures $3.3 Million in Funding to Boost Airlines' Ancillary Services


Skift Take

Like many travel startups, Routehappy labored to find its way. Now it is onto something with its Routehappy Hub, although there will be larger competitors trying to tackle the same problem. Still, tough problems like this create opportunities.

Routehappy, which started out building a flight and onboard amenity rating system, secured $3.3 million in funding as it seeks to build partnerships with airlines and distributors to help carriers organize, track and display their myriad ancillary services. New investor iNovia Capital led the venture financing round with participation from other newbies PAR Capital Ventures, Buddy Media founder Mike Lazerow and i