Expedia Tests Vacation Rentals in Europe Through HomeAway Partnership


Skift Take

Expedia's launch of vacation rentals in the U.S. in partnership with HomeAway has been a relative dud as Expedia hasn't shown much commitment to the effort. But Expedia has higher hopes for Europe, where vacation rentals are more commonly in travelers' consideration set.

Expedia Inc. has quietly exported its vacation rental partnership with HomeAway to Europe with Expedia Germany debuting vacation rentals from HomeAway's German brand, Fewo-direkt. HomeAway tells Skift that its vacation rentals are also live on Expedia France. The soft launch comes as vacation and apartment rentals separately got a big boost in China. Tujia.com, which counts HomeAway as an investor and distribution partner, raised $300 million and picked up a valuation of more than $1 billion. The Expedia rollout of Fewo-direkt vacation rentals can be considered a test since it likely isn't visible to all users. We can view it using the Chrome browser but not with Safari, for instance.