TripAdvisor Takes New Steps Toward Offering the Ultimate Travel Guide App
Photo Credit: TripAdvisor is shutting down its City Guides app but those guides and maps can now be accessed in TripAdvisor's main app, which is becoming increasingly comprehensive. TripAdvisor
Skift Take
The challenge for TripAdvisor is whether it will win by being an all-encompassing app or whether it is better to be more focused like Expedia's or HotelTonight's apps. In phasing out its City Guides app, TripAdvisor is putting itself in the comprehensive camp.
