Southwest Airlines CEO Thinks Its Passenger Experience Is Just Fine

Photo Credit: Southwest Airlines CEO Gary Kelly greets customers on the first non-stop flight out of Dallas Love Field. The Wright Amendment ended on Monday, Oct. 13 2014, allowing non-stop flights to anywhere in the U.S. from Dallas Love Field. Southwest Airlines / Stephen M. Keller
Skift Take
It is possible for an airline, such as Southwest, to cater to some fairly satisfied passengers. Not gouging them with fees and treating them like human beings really helps.