Subscribe
Login
Hotels

Why the Hotel Industry Should Be Paying More Attention to Hostels

Deanna Ting

Photo Credit: Generator Hostels CEO Fredrik Korallus (R) speaking with Skift Senior Editor Greg Oates at the Skift Global Forum in New York, Sept. 27, 2016.  Skift / Skift

Skift Take

If Generator Hostels' success — and yesterday's AccorHotels' announcement of the new Jo&Joe brand are any indication — hostels are a definite sector of hospitality that the bigger brands should be paying more attention to.

Whatever you think of hostels, change that perception. That's what Generator Hostels CEO Fredrik Korallus said when he was interviewed on stage at the Skift Global Forum on Tuesday in New York City. "We've changed the formula," Korallus said. "We've created a much higher end experience. It's an extreme focus on experience to really accentuate everything that happens during the journey for the guest. We have 1s2 open sites across Europe, 8,500 beds. Everything is beds." Korallus said that although he's been in hospitality for many years, it remains

Get unlimited access with Skift Pro.

Subscribe now for complete access to Skift.com's trusted coverage of the travel industry.

Apple Pay, Google Pay, Paypal, VISA, Mastercard, Discover, American Express

Already a subscriber? Login