Chinese Travel Will Reach Record Highs in 2016 Despite a Slower Economy

Photo Credit: Some 589 million Chinese travelers took domestic and international trips during this year's Golden Week in China. Pictured are Chinese tourists at Gardens by the Bay in Singapore. Dan Peltier, Skift / Dan Peltier
Skift Take
There's no doubt China's economy is going through a downturn, but western travel brands can't blame all of their shortcomings on that point. Much of foreign travel brands' failures or missteps in China -- such as Airbnb or Uber for example -- are probably more likely because they couldn't execute strategies that fit the Chinese market.