Skift Take
The new Dhawa brand brings a fresh face to Cuba's hospitality sector, but is it compelling enough to attract a lot of U.S. visitors to a remote region of the country?
Singapore-based Banyan Tree Hotels & Resorts announced today it's opening the new Dhawa Cayo Santa Maria Cuba on December 24, located on Cuba's northern shore about 250 miles east of Havana.
The new Dhawa brand will be the fourth flag in Banyan Tree's portfolio, joining the Banyan Tree, Angsana, and Cassia brands.
The hotel group is building four new resorts in Cuba through 2019 in partnership with the local Gaviota Tourism Group. In December next year, a new Angsana resort will open adjacent to the Dhawa property. And then for 2019, the company is developing a new Banyan Tree luxury property and another neighboring Angsana hotel in the emerging Cayo Buba area, attached to the popular Veradero resort community just east of the capital.
Multiple factors are