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Vacation Rental Managers Don’t Have the Tools to Scale Hospitality

Deanna Ting

Photo Credit: Airbnb has recently focused on growing its traditional vacation rental business. Vacation rental managers are increasingly also looking for ways to inject more traditional hospitality into their guests' stays in an effort to drive more repeat and direct business says a new report.  Airbnb / Airbnb

Skift Take

In other words, there’s plenty of opportunity out there for third parties or the big players like HomeAway and Airbnb to capitalize on offering more ancillary guest services for professionally managed vacation rentals.

While the majority of vacation rental managers are most concerned with getting bookings, they’re also increasingly concerned with the quality of the overall guest experience, too. Realizing that in order to get more repeat and direct business it’s beneficial to offer services like pre-arrival grocery delivery, concierge services, or tours and activities for guests, they’re also finding it to be a logistical challenge, however. According to a new report, 84 percent of vacation rental managers surveyed said they want to offer hospitality-driven services that aren’t yet available in their current software suites. These are the findings of a recent survey conducted by Hostfully, a company that helps vacation rental and short-ter

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