Skift Take
The rapidly evolving conference and events sector is facing increasing competition. While competition brings better technology solutions, organizers need to maintain value in their conferences to remain viable in the long-term.
Today we are launching the latest report for our Skift Research subscribers, The State of Conferences and Events 2017.
Skift’s The State of Conferences and Events 2017 report examines the trends that are reshaping the meetings and events sector across all industries, evaluating how factors like new types of event technology, changes in sponsor activations and shifts in the broader culture are offering new opportunities for executives organizing meetings. It also investigates some of the challenges forcing meeting organizers to fundamentally rethink their approach to such gatherings, as the demands from audiences, sponsors, new types of conferences, and bigger questions about how to measure success remain o
