Skift Take
A true test of any business is how they cope when things go wrong. This is especially true when it's out of their control. Hotels hit by the recent hurricanes will have learned plenty of lessons from their varied experiences.
The Skift New Luxury newsletter is our weekly newsletter focused on the business of selling luxury travel, the people and companies creating and selling experiences, emerging trends, and the changing consumer habits around the sector.
We'll keep in mind the needs of the specialist travel agents who sell these products as well as the sophisticated consumers who shop for them.
This week we delve beneath the surface of luxury with a story of how hoteliers dealt with the recent spate of hurricanes that left many areas of North America and the Caribbean devastated.
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