Skift Take
When Danielle Washington plans trips for busy black entrepreneurial women, she draws heavily on her own experiences. That means taking an inner journey as well.
When Danielle Washington founded Rogue Experiences about four years ago, her stated mission was to be a travel concierge who “teaches busy women of color how to ditch the norm and discover the lives they’re meant to lead via unforgettable travel experiences.”
In serving a clientele of mostly African-American professional women, Washington draws on her own transformative journey. Burned out from a high-paying but stressful career as an event planner for a Silicon Valley tech firm, Washington ditched the norm by trying alternatives that included moving to Italy for two years and starting a lifestyle blog.
“My job was making me sick and I knew I was meant to do something different,” she said. “I started a blog, but realized that although I love fashion, I didn’t like writing about it. What really did matter to me was helping women, especially women of color, push out of their comfort zones.”
The next step was to pair that desire with her lifelong love of travel, something she enjoyed arranging for herself as well as friends.
Put Away the Superwoman cape
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