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Online Travel

Latin America's Biggest Travel Company Isn't Despegar or Booking

Kristin Majcher
Andes Mountain Range Mendoza Argentina

Photo Credit: Pictured is a vineyard and the volcano Aconcagua Cordillera, part of the Andes mountain range, in the Argentine province of Mendoza. Brazil-based travel company CVC Corp. closed a $77 million acquisition of Buenos Aires-based Almundo in November 2019. Adobe / Kseniya Ragozina

Skift Take

Brazil’s CVC Corp.’s purchase of Argentina’s Almundo is a strategic move to increase its digital reach — but more importantly it helps CVC build even greater scale beyond its home borders.

While Despegar and Booking.com have arguably become household names for finding online travel deals in Latin America, the biggest travel company by bookings in the region is one that many may have never heard of: Brazil’s CVC Corp. The group, which started in 1972 as Agência de Viagens CVC, has since grown into a parent company with several brands covering everything from cruises, car rentals, hotels, flights, and all-inclusive packages. While Brazilians likely have seen the name plastered on one of the more than 1,200 travel agency franchise offices around the country, the name probably isn’t recognizable to many travelers in neighboring Spanish-speaking countries. But that’s changing, thanks to some key international acquisitions and a plan to become more digitally focused. CVC has made several acquisitions in the past few years, including a move to buy 60 percent of Argentina-based travel companie

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