Skift Take
Oasis is yet another example of how the travel sector has been testing the subscription model this year. But the company's on-again, off-again investment history with Accor, Hyatt, and Vacasa hints at a broader story. Blended hospitality with leisure travelers is difficult to do at scale.
Oasis, which professionally manages apartment and home rentals in several countries, has launched a subscription model for travelers looking for extended stays, such as for remote work during the pandemic.
At the start, the Oasis Passport will offer stays at about 350 homes in 11 markets out of the company's 1,300 properties in 15 markets.
Oasis is betting on the rise in remote work, as many companies experiment with having distributed teams during the pandemic. Given today's uncertainty, the subscriptions' temporary nature may appeal as an alternative to long-term leases. One of Skift's megatrends in 2020 was that subscription travel would be the next frontier of loyalty.
"I think the Oasis Passport takes away the 'Revolution Road' excuse for knowledge workers, meaning, so many people want this kind of nomadic option, and the ability to truly live as part of another culture, but life and logistics get in the way and it never happens," said Andrew McConnell, CEO of Rented, a provider of revenue management services to professional vacation rental managers. "The Oasis Passport makes it so easy and turnkey."
Oasis, founded in Buenos Aires in 2009 and headquartered in Miami, had an early start in serviced home rentals. Yet its attempt to scale up as a venture-backed startup stumbled.
Accor took a small stake in 2016, but that turned into a con
