Subscribe
Login
Business Travel

Hilton CEO's Plea to States: Open Up for Business Meetings — Now

Matthew Parsons

Photo Credit: Christopher Nassetta, president and CEO of Hilton, speaking at Skift Global Forum on September 18, 2019, in New York City. Nassetta is backing the U.S. Travel Association's calls for consistent hotel reopening guidelines. Skift

Skift Take

Hilton CEO Chris Nassetta lending some clout to this latest U.S. Travel Association campaign could sway straggling states to relax their restrictions on business meetings, but nothing moves fast in a pandemic.

Tourists may be about to smash records at Hilton this summer. But its CEO is concerned by the lack of business travelers checking in — so much so that he's now backing a new campaign, called Let’s Meet There, to ease meetings and events restrictions across the U.S. The U.S. Travel Association launched its latest push on Tuesday following Let’s Go There in September of last year, when 75 travel companies and trade organizations joined forces. Business travel was worth $791 billion to the U.S. economy and responsible for 5 million jobs, said Roger Dow, the association's president, during an online event.

Get unlimited access with Skift Pro.

Subscribe now for complete access to Skift.com's trusted coverage of the travel industry.

Apple Pay, Google Pay, Paypal, VISA, Mastercard, Discover, American Express

Already a subscriber? Login