Expedia and Google Disagree on Best Day to Book Flights
Photo Credit: Even some of the largest holders of consumer data, Expedia and Google, can't agree on the best day to book a flight. Pictured is Singapore Changi Airport. Changi Airport Group
Skift Take
I'll show you my airfare data if you show me yours. Finding the best flight deals remains among the dark arts.
In the battle for the hearts and wallets of travelers intent on booking cheap flights, Expedia and Google disagree on the best day of the week to book a flight.
Expedia, in partnership with the Airlines Reporting Corp., said Sundays are the best, while Google basically said that's false because there's really no particular day of the week to find the cheapest flight.
The three companies, Expedia, the Airlines Reporting Corp., and Google didn't discuss the issue during a travel industry or tech roundtable, but released dueling reports on booking and flying trends in the last two months.
Based on Airlines Reporting Corp. data for roundtrip airfares for flights beginning in the U.S. from January to August this year, Expedia issued a report Wednesday that counseled flyers to book on Sundays to save
