Oyo Brings European Vacation Rental Brand DanCenter to India
Photo Credit: Ritesh Agarwal, CEO and founder of OYO, spoke on-stage at Skift India Summit in Delhi-NCR in March 2024. Skift
Skift Take
DanCenter's success in India will serve as a test of Oyo’s ability to adapt a global brand to local market dynamics. If it works, expect more global vacation rental players to follow suit.
Hospitality technology company Oyo on Wednesday announced the launch of its European vacation rental brand, DanCenter, in India.
The first DanCenter property, a set of newly-built 3BHK villas, has opened in Siolim, North Goa. It marks Oyo’s latest push into the country’s fast-growing alternative accommodation sector.
Oyo’s decision to bring the brand to India aligns with its broader expansion strategy in the premium vacation home rental space. The move comes at a time when Indian travelers are increasingly looking beyond traditional hotels, seeking more personalized and experience-driven stays.
Oyo's Acquisition of DanCenterDanCenter was acquired by Oyo Vacation Homes in 2019, enabling the company to expand its presence in Europe. Now, with its India debut, Oyo is betting on the dem
