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The Mobile Travel Habits of Airline Passengers Worldwide

Samantha Shankman

Photo Credit: A businessman text messages in airport. SITA

Skift Take

A simple user experience appears to be the most important factor in increasing mobile adoption. Although 90 percent of travelers say technology helps them when traveling, a deeper usability has yet to be reached.

The majority of flyers today carry smartphones with them, but they're not using the devices to their greatest potential. Three-quarters, or 76 percent, of travelers have a smartphone on hand while flying, according to the 2013 SITA/Air Transport World Passenger IT Trends Survey released today. The below chart tracks smartphone ownership among flyers over the past four years, according to the annual SIT

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