Video of The Week: In Praise of The Solitude of Outdoors


Skift Take

Yes, this is a commercial film from an outdoor brand, but shows the value of well-made videos and how they can resonate with customers and general users alike.

Every couple of months, 68-year-old Ed Zevely rides into the Colorado high country to camp for weeks at a time—and he does it completely alone. Through thunderstorms, open meadows and treacherous