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Best Travel Ads This Week: Using Local Culture to Stand Out

Samantha Shankman

Photo Credit: A Philippine Airlines flight attendants at a local fair.  Philippine Airlines

Skift Take

As products and destinations become more standardized and similar, it is the local quirks that will keep travelers loyal to a certain place and brand.

This week's travel ads look at companies who are betting on their local culture, and how they bring it into their businesses and experiences, to woo customers. FOR ALL OF OUR SKIFTADS OF THE WEEK COLLECTION, CHECK OUT OUR ARCHIVES HERE. Visit Holland publishes its third clip of its "Original Cool" campaign in which the star character Pim

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