A huge hotel revamp is in the works for Australia’s Great Ocean Road


Skift Take

New resorts, hostels, and B&Bs would greatly boost tourism in the Great Ocean Road, Victoria, Australia, but tourism planners must be careful not to overcrowd or otherwise harm the iconic coastline.

A NEW tourism blueprint for the Great Ocean Road is calling for a big jump in resort tourism facilities to be built along the world-class route to accommodate more than 10 million visitors a year by 2