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Tourism

Don't mix tourism promotion and politics. Ask Michigan.

Kathleen Gray

Skift Take

Using the "Pure Michigan" tourism brand for touting the state's right-to-work law seems like a cheap ploy, and glad residents and other politicians caught on to it quickly.

The award-winning Pure Michigan tourism brand's link with the controversial right-to-work law has been put on hold. Jim McBryde, the legislative liaison for the Michigan Economic Development Corp., told the House Tourism Committee on Thursday that the MEDC took no position on right to work. "But the Legislature passed it, and it's now part of the new business climate in the state. It made sense to let people know about it," he said. "There was tremendous reaction on both sides, and any further advertising on that issue has been put on hold." The ad ran in the Wall Street Journal and several site se

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