Virgin Hotels to open NYC hotel in NoMad area in 2016

Rafat Ali

June 3rd, 2013 at 9:34 AM EDT

Photo Credit: From inside the Ace Hotel, patrons will be able to see the new Virgin Hotel, when ready. Flickr.com / Stefan Georgi

Skift Take

The race for the gentrification of the immigrant-shops heavy NoMad area is on in earnest, and Virgin will add to the "safe edgy" hipness of the area. And this will continue until all immigrants are pushed out...

So the most awaited new hotel location in New York City is now public: Virgin Hotels, which is opening its first hotel in Chicago in 2014, has now announced the location of its first New York City hotel: the NoMad are

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