Skift Take
It’s no coincidence that theme parks have also had a record year; however, Orlando’s deep-seated reputation as a family-friendly destination still stands at the root of its success.
The year after the Great Recession, the number of visitors to Orlando hit an all-time high. And the country's No. 1 travel destination hasn't looked back since.
Orlando welcomed 57 million people last year to set a third-consecutive record high, the area's main visitors bureau announced this week. That included 52.9 million U.S. visitors and an estimated 4.1 million international travelers, for a 3.3 percent overall increase compared with 2011, Visit Orlando said.
George Aguel, Visit Orlando's president and chief executive officer, said the latest figures for 2012, which he described as "fantastic," came in even higher