UK budget hotel chain Premier Inn shows off it's new high-tech hotel concept


Skift Take

Small, well-connected rooms that get the basics right are perfect for solo or business travelers that don't want to break the banks while on the road.

Premier Inn has unveiled a new room concept which allows guests to control lighting and entertainment using a mobile phone app.

The budget hotel chain, which has 650 properties across Britain, claims the rooms – aimed at those who value “location, price and design” over size – will be the most “space-efficient and digitally savvy” in the country.

Each will feature an en-suite bathroom, wardrobe, desk, bed, free Wi-Fi and a 40” smart screen television, all contained within 11.4 squa