Airline News

This is one to watch more than thrice.

We're already on the record for saying that Etihad masters showmanship. This latest campaign is further proof that the airline aims to be a superstar, and featuring Nicole Kidman as the face of 'Flying Reimagined' was a classy choice.

The ultimate reward of awards is good press for the winners. But aiming for the prize--any prize--helps spur on airlines and airports to make air travel better. That has to be a good thing.

If the fastest way to the heart is through the stomach, Etihad is making a meal of its product differentiation and serving it hot to both investors in New York and lobbyists in the Nation's capital--complete with a lovely garnish.

It makes sense that Ryanair would take advantage of the distressed status of this airport and of the popularity of Valencia as a tourism destination, especially for UK travellers. The airport's promoters are no doubt relieved.

329% growth at Muscat International Airport is a mind-blowing increase. This tech will help make visiting our Skift Pick for 2015 easier on travellers.

American and Delta will now hopefully be forced to improve their food offerings and with the rising tide, all ships will float higher.

This is what happens when a frontline of security is manned by temporary employees with zero loyalties to their employer. The TSA needs well-paid, full-time employees, not the kind of ex-mall cops contract work attracts.

There's more at stake here than could possibly fit a short Skift take. We'll keep watching and updating readers as this critical battle Open Skies battle progresses.