It's difficult to determine an exact ROI on airports' holiday celebrations, but neglecting to recognize the season would be noticeable and have negative impact on customers' perceptions.
Rock, paper, scissors: The road trip, including an Uber, beats flying in a lot of cases for shorter holiday trips in December 2014. Still, under many scenarios, we'd prefer to see you at Gate A11.
The idea of an frequent flyer community coming together to share travel tips and engage in good-natured competition is a lofty concept; however, we wouldn't bet on these busy executives investing substantial time and energy toward connecting or creating on the Air Canada platform.
Passengers fed up with crowded cabins will no doubt be pleased. We’re not sure if this is high-stakes poker or whether JAL just initiated a game of chicken with other airlines in its market. We’re waiting to see if it breaks the bank--or who swerves first.
Hudson realizes that travelers aren't in desperate need of books or magazines as they are cell phone chargers and food for their journeys. Still, we'd love to see a quality selection of print material to read on a flight.