Doing what GoEuro is attempting to do, collecting and structuring all the data necessary to bring all of these varied transportation modes together, is harder to do than squeezing into a rush-hour subway in Times Square. But, someone's got to do it.
Get insights into the challenges and complications of designing for the needs of a variety of travelers, while debunking myths and public misconceptions of what is happening behind the scenes of the aircraft interiors design industry.
Delta's decision not to replace the vendor raises the question of whether its passengers will notice, or care enough, to get the airline to change its mind. This might be the perfect test-case for the true appeal of duty-free.
The JetBlue of 2015, 2016 and beyond likely won't resemble the JetBlue that we have known, but the question becomes how far with the airline take the merchandising tack that it is definitely pursuing.
Online travel and airline CEOs love it when their companies' advertisements go viral, and they can only pour ice water over their heads, dry off, and admire how the ALS Association has crowd-funded its cause.
The effectiveness of using scent to appeal to customers in the aircraft cabin is disputed by some industry branding specialists. But, to win the interiors arms race, airlines need to make the most of every weapon in their arsenal.
As Professor Walsh says: “Flying presents the body with a unique set of challenges, but getting a proper sleep on a flight isn’t rocket science.” Though frequent flyers will point out that it can defy the laws of Physics.
Much like lie-flat seats and mobile check-ins, menus designed by celebrity chefs have gone from a special feature to a standard for major carriers. Airlines can continue to set themselves apart by moving the end product beyond edible to delectable.