India upped its convention center game for the G20 Summit last year. Now, it is trying to drum up the marketing for these spaces across the country. But is India really MICE ready?
India’s air travel grew year-on-year in April, but month-on-month traffic and capacity fell. ICRA sees stable growth ahead, though airline losses and geopolitical risks remain watchpoints.
The timing couldn't be better: The Leela-parent Schloss Bangalore is gearing up for a mega IPO to drive diversification and expansion just as the hotel industry in India is heating up.
Radisson now has 200 properties in its India portfolio and is optimistic about having 500 operating hotels in the next 5-7 years. But a strong marketing strategy is amiss as it relies on word of mouth and loyalty.
MakeMyTrip's bet on outbound and spiritual travel paid off during the last fiscal year. But this year has come with geopolitical tensions and tariff concerns.