Leisure and business markets will remain equally important to any travel brand that takes on virtual reality but Visit St. Petersburg/Clearwater's plan to virtually bring its meetings and sports venues to business audiences far and wide is an experiment that's very promising.
Luxury travelers want to make sure that what they're paying for is actually luxurious, making startups that offer expert help from a human ahead of those aligned closer to mainstream or manufactured experiences.
There's plenty for Europeans to see in their own countries and some non-EU currencies becoming more unfavorable to Europeans, such as the U.S. Dollar, makes choosing a European vacation even more ideal.
FlightCar has a cool idea that lets travelers get monetary usage out of their cars, which would otherwise remain stationary during a trip, but it probably still isn't any easier or cheaper to use the service compared to an already existing airport car rental company.
The U.S. is the clear leader for connectivity megahubs as some carriers' hubs get bigger and Americans exhibit increased demand for inter-city business and leisure travel.