The $7 Billion Loyalty IOU: What Marriott and Hilton Owe Members
Marriott alone owes loyalty members $4 billion in unredeemed points. Across seven hotel giants, the total tops $11 billion. The numbers signal strength, not weakness.
Sean O’Neill is Skift’s Senior Hospitality Editor. Sean’s forte is reporting, and he’s broken multiple hotel industry scoops. He has also conducted 1:1 interviews on stage with the CEOs of Marriott, Hilton, IHG, Hyatt, and Wyndham.
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Marriott’s Wellness Bet
Marriott's next brand is also a bet on Italian luxury. It's starting small.
Accor’s $1.1 Billion Sale of Hotel Stake to Blackstone-Led Group Clears Way for Ennismore IPO
Accor loses ownership stake in these hotels but keeps its name on the buildings and continues to collect fees. This is the shift toward an asset-light, franchise-heavy model CEO Sébastien Bazin has long sought.
GMH Hotels: Is Marriott Going Too Far With 39 Brands?
On this week’s Good Morning Hospitality, A Skift Podcast: Hotels Edition, Sarah Dandashy and Steve Turk break down Marriott Hotels’ launch of its 39th brand: a wellness-focused concept in Italy,…
Accor’s 525-Page Filing Reveals Ennismore Is Driving Growth
Ennismore is the engine behind Accor's best-performing division. The open question is whether the high margins and fast growth can continue after a potential IPO.
Marriott’s 39th Brand: A Two-Property Italian Wellness Resort
With Lefay, Marriott aims to convince developers that a wellness-themed resort can command enough of a rate premium to justify a separate brand.
Marriott’s U.S. Development Chief on Fee Caps, Midscale Bets, and Why the Pipeline Is Holding
Economic uncertainty may make financing hard to come by and inflation could creep higher. Yet Marriott doesn't see any falloff in its U.S. development momentum.
Skift Newsletters
Forget the Minibar. Guests Want a Chef.
The era of the restaurant-as-amenity is over. For a new wave of hotel brands, food is the whole point.
Hotels Warn World Cup Bookings Are Coming In Light
Many hotels are seeing soft 2026 World Cup bookings as fans seem to be waiting until the last minute. It seems possible that the event will draw a higher mix of domestic fans than many first expected.
The Rush to Build Hotels Around Food
The data is clear: food-led hotels only outperform when they're not competing with a vibrant local dining scene. Minor Hotels and a wave of other hotel groups will have to place their new culinary-themed brands carefully.