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This Is How Marriott Aims to End Scam Bookings

Andrew Sheivachman

Photo Credit: A Marriott hotel in Lima, Peru. Flickr / Walter Bakker

Skift Take

This is a clever solution, from both a security and branding perspective, for Marriott International to build trust with its customers.

Marriott International has purchased a new top-level domain, to at some point in the future ensure its customers know they are using an official Marriott-branded site. Instead of the traditional .com domain, some Marriott sites may soon selectively end in the .Marriott domain. The main Marriott.com homepage will not change. Marriott

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